Brand deals last checked: October 24, 2026

This page lists the beauty brands Tzuyu has deals with, the public source for each deal, products from those brands with store prices, and lower-priced alternatives.
Tzuyu's Official Brand Partnerships
Being re-checked: Estee Lauder. Each deal below lists its best source and when we last checked it. A brand deal means Tzuyu represents the brand; it does not tell you what Tzuyu uses at home.
Tzuyu x Estee Lauder
Status being re-checked | Role: brand ambassador as part of TWICE (group), not an individual global ambassador | Last checked 2026-10-24
No report names Tzuyu as an individual Estée Lauder global ambassador. In 2019 Estée Lauder used TWICE as a group as brand ambassadors for an Asian campaign, and Tzuyu appeared in it. Nothing newer was found.
Source (Brand official): Estée Lauder Signs Korean Singer and Actress IU as New Global Brand Ambassador
Tzuyu's Personal Color
Stylists and fans often place Tzuyu in Summer Cool. This is not an official statement. Colors usually suggested for this season: Rose · Mauve · Dusty Pink · Lavender. If your own season is different, the same shade can look different on you; the personal color guide explains the four seasons.
Frequently Asked Questions
Which brands does Tzuyu currently work with?
Each deal on this page links the public source it comes from, such as a brand press release, a brand announcement or a post on the celebrity's own account. The status and last-checked date for each brand are shown above. Past deals are marked as past.
What personal color season is Tzuyu?
Stylists and fans commonly place Tzuyu in Summer Cool; this is not an official statement.



